Aqua Monaco is one of, if not “the,” premium mixer brands. The German company with Munich roots has a rich portfolio of bar- and consumer-oriented drinks from colorful lemonade to genuine tonic water made from real quinine bark — in which we have been involved for several years now.
Based on Timo Thurner’s static design of a hand-cut typeface, we developed a system of four font- weights with all European and Eastern European glyphs, which we called “Aqua Monaco Corporate”. AQC implements every online and offline scenario to resemble the company’s CI with ease, creating a bold and unified corporate design.
On this basis, we developed several technically extensive online portfolios: ranging from the corporate website with recipe-, project-, job-, press- and product archives, as well as ongoing brand communication with a accessible backends to the completely new online store with quick shopping buttons as well as industry-specific requirements such as tech-heavy bottle deposit and product bundling in a crisp and minimalist style that is unparalleled in its industry.